Unforgettable Experiences

I saw a beer mat recently in the Holiday Inn, which stated:

“Holiday Inn & Holiday Inn Express will help to ensure that everyone attending the London 2012 Games, whether from the UK or abroad, whether an athlete or a fan, has an unforgettable experience.”

Cue an e-mail to the Holiday Inn.

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Dear Sir

I was in your Holiday Inn, Reading South, hotel on Friday 5th March.

I noticed in the bar, some beer mats which stated the following:

“Holiday Inn & Holiday Inn Express will help to ensure that everyone attending the London 2012 Games, whether from the UK or abroad, whether an athlete or a fan, has an unforgettable experience.”

Now I have nothing again the Holiday Inn, it is a perfectly reasonable hotel chain, if a little bland.

But I do not understand how a somewhat bland hotel chain is going to ensure EVERYONE attending the games has an unforgettable experience.

How are you going to influence the lives of those who don’t even pass through your hotel?

I would love to know, as it may affect my future decision making.

Kind regards
James Winfield

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I must say that every time I have been in a Holiday Inn, it has been utterley forgettable. I think this may be false advertising. I do not understand how they can make such a claim.

I will let you know if I receive a response.